Principles of Economics (CTE)(8版)

定價：~~1460~~ 元

NT $ 1,387

作者：N. Gregory Mankiw
出版社：華泰文化
出版日期：2017-04-10
語言：英文
ISBN10：9814780235
ISBN13：9789814780230
裝訂：平裝 / 836頁 / 普通級 / 單色印刷 / 8版

內容簡介

　　Provide an approachable, superbly written introduction to economics that allows all types of students to quickly grasp economic concepts and build a strong foundation with Mankiw’s popular PRINCIPLES OF ECONOMICS, 8E. The most widely-used text in economics classrooms worldwide, this book covers only the most important principles to avoid overwhelming students with excessive detail. Extensive updates feature relevant examples to engage students. All content has been carefully crafted around understanding student needs at key moments in your course. A team of award-winning teaching economists have added more relevance, engagement, and interactivity to this book’s ancillary package, already the most commanding in the industry.

作者介紹

作者簡介

N. Gregory Mankiw

　　現職：Harvard University

PART I: INTRODUCTION
Ch 1 Ten Principles of Economics
Ch 2 Thinking Like an Economist
Ch 3 Interdependence and the Gains from Trade

PART II: HOW MARKETS WORK
Ch 4 The Market Forces of Supply and Demand
Ch 5 Elasticity and Its Application
Ch 6 Supply, Demand, and Government Policies

PART III: MARKETS AND WELFARE
Ch 7 Consumers, Producers, and the Efficiency of Markets
Ch 8 Applications: The Costs of Taxation
Ch 9 Application: International Trade

PART IV: THE ECONOMICS OF THE PUBLIC SECTOR
Ch10 Externalities
Ch11 Public Goods and Common Resources
Ch12 The Design of the Tax System

PART V: FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY
Ch13 The Costs of Production
Ch14 Firms in Competitive Markets
Ch15 Monopoly
Ch16 Monopolistic Competition
Ch17 Oligopoly

PART VI: THE ECONOMICS OF THE LABOR MARKET
Ch18 The Markets for the Factors of Production
Ch19 Earnings and Discrimination
Ch20 Income Inequality and Poverty

PART VII: TOPICS FOR FURTHER STUDY
Ch21 The Theory of Consumer Choice
Ch22 Frontiers in Microeconomics

PART VIII: THE DATA OF MACROECONOMICS
Ch23 Measuring a Nation’s Income
Ch24 Measuring the Cost of Living

PART IX: THE REAL ECONOMY IN THE LONG RUN
Ch25 Production and Growth
Ch26 Saving, Investment, and the Financial System
Ch27 The Basic Tools of Finance
Ch28 Unemployment

PART X: MONEY AND PRICES IN THE LONG RUN
Ch29 The Monetary System
Ch30 Money Growth and Inflation

PART XI: THE MACROECONOMICS OF OPEN ECONOMICS
Ch 31. Open-Economy Macroeconomics: Basic Concepts
Ch 32. A Macroeconomic Theory of the Open Economy

PART XII: SHORT-RUN ECONOMIC FLUCTUATIONS
Ch 33. Aggregate Demand and Aggregate Supply
Ch 34. The Influence of Monetary and Fiscal Policy on Aggregate Demand
Ch 35. The Short-Run Tradeoff between Inflation and Unemployment

PART XIII: FINAL THOUGHTS
Ch 36. Six Debates over Macroeconomic Policy

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