內容簡介

　　1.Focus on the students as investment managers by giving them information they can act on instead of concentrating on theories and research without the proper context.

　　2.Offer strong, consistent pedagogy, including a balanced, unified treatment of the main types of financial investments as mirrored in the investment world.

　　3.Organize topics in a way that would make them easy to apply—whether to a portfolio simulation or to real life—and support these topics with hands-on activities.
 

作者介紹

作者簡介

Bradford D. Jordan

　　現職：University of Kentucky

Thomas W. Miller Jr.

　　現職：Mississippi State University

Steven D. Dolvin

　　現職：Butler University
 

目錄

PART I: INTRODUCTION
Ch1 A Brief History of Risk and Return
Ch2 The Investment Process
Ch3 Overview of Security Types
Ch4 Mutual Funds and Other Investment Companies

PART II: STOCK MARKETS
Ch5 The Stock Market
Ch6 Common Stock Valuation
Ch7 Stock Price Behavior and Market Efficiency
Ch8 Behavioral Finance and the Psychology of Investing

PART III: INTEREST RATES AND BOND VALUATION
Ch9 Interest Rates
Ch10 Bond Prices and Yields

PART IV: PORTFOLIO MANAGEMENT
Ch11 Diversification and Risky Asset Allocation
Ch12 Return, Risk, and the Security Market Line
Ch13 Performance Evaluation and Risk Management

PART V: FUTURES AND OPTIONS
Ch14 Futures Contracts
Ch15 Stock Options

PART VI: TOPICS IN INVESTMENTS
Ch16 Option Valuation
Ch17 Projecting Cash Flow and Earnings
Ch18 Corporate and Government Bonds
Ch19 Global Economic Activity and Industry Analysis
Ch20 Mortgage-Backed Securities
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