書面語篇的世界：體裁研究

書面語篇的世界：體裁研究
定價：234 元
NT $ 204
 

內容簡介

體裁研究可以幫助深入理解類似學術論文、專業文件以及機構條款等各種書面語篇的特色和內容。但是，人們對於體裁研究的應用卻仍局限於語言教學及培訓領域．對於語篇體裁的認識還停留在簡單且理想化的層面。實際上，在工作生活中遇到的語篇體裁多是動態復雜的，應該從多個方面進行分析，才能做到精准的理解。本書作者從書面語篇體裁的現實、意圖、分析和應用四個層面入手，分析了廣告、商務、學術、經濟、法律以及媒體等領域的眾多實際文本，搭建起語篇體裁研究的三維模型，試圖把體裁研究從單純的學術概念轉化到實際應用中來。
 

目錄

Acknowledgements
Introduction
Overview
Chapter 1 Perspectives on written discourse
1．1 History and development
1．2 Multi-perspective model of discourse
1．3 Genre—based view of discourse
The world of reality
Chapter 2 Genres within specific domains
2．1 Registers，genres and disciplines
2．2 Disciplinary variation in genres within academic domains
2．3 Variation in genres within professional domains
Chapter 3 Genres across domains：Genre colonies
3．1 Promotional genres
3．2 Academic introductions
3．3 Reporting genres
The world of private intentions
Chapter 4 Appropriation of generic resources
4．1 Invasion of territorial integrity
4．2 Philanthropic fundraising
4．3 Public discourse：Memorandum of understanding
Chapter 5 Generic integrity
5．1 Identifying generic integrity
5．2 Dynamics of generic integrity
5．3 Generic competence and professional expertise
The world of analytical perspectives
Chapter 6 Integrating research methods
6．1 Investigation goals
6．2 Towards a multi-perspective model
6．3 Integrating perspectives
The world of applications
Chapter 7 Applications of genre theory
7．1 The power and politics of genre
7．2 Genres in translation and document design
7．3 Genres in applied linguistics
References
Index
看更多
網路書店 類別 折扣 價格
  1. 博客來網路書店
    新書
    87折
    $204