Apple Confidential 2.0: The Definitive History of the World’s Most Colorful Company

Apple Confidential 2.0: The Definitive History of the World’s Most Colorful Company
定價:873
NT $ 873
  • 作者:LinzmayerOwen W.
  • 出版社:Baker & Taylor Books
  • 出版日期:2004-01-01
  • 語言:英文
  • ISBN10:1593270100
  • ISBN13:9781593270100
  • 裝訂:平裝 / 18.4 x 22.2 x 1.9 cm / 普通級 / 初版
 

內容簡介

  完整記錄蘋果電腦發展的歷程,包括Jobs及其他高階經理的真實故事,以及產品、策略的發展脈絡。(文/費濟斯)

  Apple Confidential examines the tumultuous history of America’s best-known Silicon Valley start-up – from its legendary founding almost 30 years ago, through a series of disastrous executive decisions, to its return to profitability, and including Apple’s recent move into the music business. Linzmayer digs into forgotten archives and interviews the key players to give readers the real story of Apple Computer, Inc. This updated and expanded edition includes tons of new photos, timelines, and charts, as well as coverage of new lawsuit battles, updates on former Apple executives, and new chapters on Steve Wozniak and Pixar.

作者簡介

  OWEN LINZMAYER is a San Francisco-based freelance writer who has been covering Apple Computer for industry magazines since 1980. He is the author of four Macintosh-related books, has contributed to every major Macintosh publication, and currently writes a monthly column for MacAddict magazine.

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