'Why not me?' It's not a question--it is a philosophy to live by. It's Donny Deutsch's motto. And it is the secret possessed by every person with the right stuff--the one-in-a-hundred who gets
to the top of their team, their company, their business, their industry. One of America's most colorful and exciting entrepreneurs, Deutsch lays out the core principles that propelled him to
create tremendous wealth, build a huge and influential business, and become a national personality. Using inside stories of the media, the advertising industry, and a youth spent growing up on
the streets of New York, he gives the commonsense bottom line that he has learned along the way, broken down into relevant lessons that will be useful to everyone from the front-line
salesperson to the successful corporate executive. (It's also a useful guide for dating.) --From publisher description.The author recounts his rise from mixed-up Queens youth to
multimillionaire advertising entrepreneur, sharing a wealth of tips on how to create high-performance and achievement-oriented organizations.
