Streetwise Meeting and Event Planning

Streetwise Meeting and Event Planning
定價:698
NT $ 698
  • 作者:JoeLocicero
  • 出版社:Baker & Taylor Books
  • 出版日期:2007-10-01
  • 語言:英文
  • ISBN10:1598692712
  • ISBN13:9781598692716
  • 裝訂:20.3 x 23.5 x 2.5 cm / 普通級 / 單色印刷
 

內容簡介

  Make your event matter. Whether you're holding a nonprofit fundraiser, showcasing your business at a tradeshow, or hosting a black-tie dinner, Streetwise Meeting and Event Planning provides the necessary tools to make your function effective and memorable. Learn how to:

  .Choose an appropriate venue and staff
  .Determine the type of event that best suits your company
  .Draft a budget and come in under it
  .Entice your consumer with media coverage and giveaways
  .Negotiate successfully with vendors
  .And much more

  Tradeshows, conventions, and events are no longer just for the big corporations. Your business can compete, if you know how-and this book shows you how. Streetwise Meeting and Event Planning is packed with information on how to coordinate the successful events you need to build your business.

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