Corporate Social Responsibility: The Good, the Bad and the Ugly

Corporate social responsibility has become an industry itself within academia and the business world, says Banerjee (management, U. of Western Sydney, Australia), and he critically analyzes its contemporary notions. He argues that enlightened self-interest, the fundamental philosophy driving the movement, can only go so far in terms of producing positive social outcomes, because, despite all the rhetoric, it is incompatible with maximizing shareholder wealth. Annotation 穢2008 Book News, Inc., Portland, OR (booknews.com)