MBA Fundamentals Business Writing

How do I pull the reader in? How can I write directly to get my message across? What type of layout is most readable?

In MBA Fundamentals in Business Writing, Timothy E. Flood, PhD, offers real-world writing basics that can be applied today. Learn everything you need to know on effective business writing, from tone to formatting. Send the right impression with emails, memos, reports, and other business documents that hit the mark.