內容簡介

Four scholars of business with interests and experience in wine describe the modern wine industry and the commercial and political forces interacting with the production, marketing, distribution, and consumption of wine. Their topics include the vineyards of the world, consumer behavior, companies and how they compete, and legislative and political issues. They do not proved an index. Distributed in the US by ISBS. Annotation 穢2008 Book News, Inc., Portland, OR (booknews.com)
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