New Venture Creation: Entrepreneurship for the 21st Century is about the actual process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. It
continues to be the product of experience and considerable research in the field簿聶翻rooted in real-world application and refined in the classroom. The design and flow of the book are aimed at
creating knowledge, skills, and awareness. In a pragmatic way簿聶翻through text, case studies and hands-on exercises簿聶翻students are drawn in to discover critical aspects of entrepreneurship, and
what levels of competencies, know-how, experience, attitudes, resources and networks are required to pursue different entrepreneurial opportunities. ..The Eighth edition includes new cases and
exercises, updated Web sites, and new text material to capture the current financial, economic, technological, and globally competitive environment of this first decade of the new century. .
