The 100 Best Business Books of All Time: What They Say, Why They Matter, and How They Can Help You

The 100 Best Business Books of All Time: What They Say, Why They Matter, and How They Can Help You
定價:908
NT $ 908
 

內容簡介

  本書為你整理出一百本商業經典的精華概念
  透過此書,你將再也不必多花錢,也能吸收眾多商業精點的絕佳概念
  快速提升競爭力!

  一萬一千冊,這是每年光在美國的商業書出版量
  它疊起來可有九層樓這麼高,光是讀完就需要至少六年的時間
  而你,還在這無止盡的書堆中找尋你的商業解答嗎?

  本書集結了一百本最能夠啟發讀者以及最為實用的商業書籍
  並詳加評析各書作者欲闡述的重點概念
  你將再也不需要額外多花錢去購買不知能否幫助自己的商業書

  你可以在此書中找出你曾看過的經典書籍的全新看法
  也能夠從中發現你不曾注意到,卻能夠讓你無往不利的經典概念

  本書將這些百大經典分為十二類:

  個人篇:讓你的生活更加美好、更棒且更有優勢
  領導篇:啟發能力、挑戰未知、培養勇氣、創造變革
  策略篇:善用八項組織藍圖草擬企業策略
  銷售與行銷篇:持續開發顧客的過程中所用的方法與潛在陷阱
  規則與計分篇:商業競爭背後隱藏的最重要數字
  管理篇:指引你身邊的人
  傳記篇:七種人生、無窮教誨
  企業家精神篇:新創企業必備熱忱與實事求是之七大指南
  故事篇:產業成敗的六個故事
  創新暨創意篇:透視開發新構想的過程
  重大構想篇:商管書的未來就在這裡
  迅速上手篇:大家都在找的東西

  你將可在這十二類中找尋出最符合需要的概念方向
  並一窺前人所留下的無限商業機密
  找出專屬於自己的成功捷徑,快速提升你的職場競爭力!

  Thousands of business books are published every year— Here are the best of the best

  After years of reading, evaluating, and selling business books, Jack Covert and Todd Sattersten are among the most respected experts on the category. Now they have chosen and reviewed the one hundred best business titles of all time—the ones that deliver the biggest payoff for today’s busy readers.

  The 100 Best Business Books of All Time puts each book in context so that readers can quickly find solutions to the problems they face, such as how best to spend The First 90 Days in a new job or how to take their company from Good to Great. Many of the choices are surprising—you’ll find reviews of Moneyball and Orbiting the Giant Hairball, but not Jack Welch’s memoir.

  At the end of each review, Jack and Todd direct readers to other books both inside and outside The 100 Best. And sprinkled throughout are sidebars taking the reader beyond business books, suggesting movies, novels, and even children’s books that offer equally relevant insights.

  This guide will appeal to anyone, from entry-level to CEO, who wants to cut through the clutter and discover the brilliant books that are truly worth their investment of time and money.

  ★本書中譯版《不必多花錢,也有超強競爭力!》由商周出版。

作者簡介

傑克.柯弗特 Jack Covert

  800-CEO-READ創辦人暨首席顧問,這家專賣商業書的書商,原本是哈利史瓦茲書店(Harry W. Schwartz Bookshops)的子公司。

  Jack Covert is the founder and president of 800-CEO-READ, a specialty business book retailer based in Milwaukee, Wisconsin.

陶德.薩特斯坦 Todd Sattersten

  800-CEO-READ的總裁。兩人每年閱書無數(都是商業書),其中許多書評刊登在他們的網站和部落格。二位作者現居美國威斯康辛州密爾瓦基市。

  Todd Sattersten runs BizBookLab, a company that identifies, develops, and launches business books around the world. Todd is based in Portland, Oregon.

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  1. 新書
    $908