How to Lie With Charts

How to Lie With Charts
定價:1080
NT $ 1,080
  • 作者:Gerald E.Jones
  • 出版社:Baker & Taylor Books
  • 出版日期:2006-10-06
  • 語言:英文
  • ISBN10:1419651439
  • ISBN13:9781419651434
  • 裝訂:平裝 / 19.1 x 22.2 x 1.9 cm / 普通級
 

內容簡介

NOTE: This item is the 2nd Edition. The Third Edition (Investor’s Edition) has been released with new and updated material. If you’re using a computer to generate charts for meetings and reports, you don’t have to be taught how to lie-you’re already doing it. You probably don’t know your charts are unreliable, and neither does your audience. So you’re getting away with it-until a manager or a sales prospect or an investor makes a bad decision based on the information that you were so helpful to provide.The main focus of How to Lie with Charts is on the principles of persuasive-and undistorted-visual communication. It’s about careful thinking and clear expression.So don’t blame the computers. People are running the show.
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    $1080