A Cognitive Psychology of Mass Communication

A Cognitive Psychology of Mass Communication
定價:7425
NT $ 7,425
  • 作者:HarrisRichard Jackson
  • 出版社:Baker & Taylor Books
  • 出版日期:2009-05-19
  • 語言:英文
  • ISBN10:0415993113
  • ISBN13:9780415993111
  • 裝訂:精裝 / 15.9 x 23.5 x 2.5 cm / 普通級 / 再版
 

內容簡介

In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics - sex, violence, advertising - to lesser-studied topics, such as values, sports, and entertainment education.
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