Swann (industrial economics, U. of Nottingham, UK) presents a textbook that introduces the key monetary issues relating to innovation to students in economics, business and management,
innovation, and science and technology studies who only have basic knowledge of economics. The book is a broad overview and contains little technical detail on economic models. It covers
aspects of innovation such as process and product innovation, pricing, network effects and standards, and intellectual property, ways that firms achieve innovation, the response of the
consumer, government policy, and impacts on the broader economy. Annotation 穢2009 Book News, Inc., Portland, OR (booknews.com)
