Toy Monster: The Big, Bad World of Mattel

Toy Monster: The Big, Bad World of Mattel
定價：523 元
NT $ 523
  • 作者：Jerry，Oppenheimer
  • 出版社：Baker & Taylor Books
  • 出版日期：2010-02-02
  • 語言：英文
  • ISBN10：0470548584
  • ISBN13：9780470548585
  • 裝訂：平裝 / 13.3 x 22.2 x 2.5 cm / 普通級
 

內容簡介

Examines the inner workings of the world's largest toymaker, discussing its eccentric management personalities, unethical business practices, litigation with rivals, and its 2007 scandalous recalls of toys made in China covered in lead-based paint.
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