Former NASCAR president, chairman, and CEO William Clifton France - known to most people at Bill France Jr. - is remembered and revered as the man who followed his visionary father at the helm
of NASCAR, in the process becoming a visionary himself as he guided NASCAR to unprecedented levels of popularity. The biography covers Bill Jr.'s role in NASCAR's formative years; his
assumption of the NASCAR presidency, replacing his father; the sports' explosion under his leadership; his courageous battle with cancer throughout the last decade of his life; and his final
role, as NASCAR vice chairman and main advisor to NASCAR's third generation leader, his son, Chairman/CEO Brian France.