Storytelling para el exito / Tell to Win: Conecta, Persuade Y Triunfa Gracias Al Poder Oculto De Las Historias / Connect, Persua

Storytelling para el exito / Tell to Win: Conecta, Persuade Y Triunfa Gracias Al Poder Oculto De Las Historias / Connect, Persua
定價:733
NT $ 733
  • 作者:GuberPeter
  • 出版社:Urano
  • 出版日期:2011-11-01
  • 語言:西班牙文
  • ISBN10:849245279X
  • ISBN13:9788492452798
  • 裝訂:平裝 / 14 x 21.6 x 2.5 cm / 普通級
 

內容簡介

Success is won by creating stories that have the power to move partners, shareholders, customers, and employees to action.� If you can't tell it, you can't sell it. It tells stories that ignites action, moving people to do things.� Only recently became clear that purposeful stories are essential in persuading others to support a vision, dream or cause.
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