內容簡介

  展場設計就像是一個短期的建築設計,精彩且濃縮人們的使用經驗,如何在空間的舞台裝置設計中創造充滿刺激氣氛的空間設計,近年來在設計中擁有越來越重要的影響考量因素。許多大型的交易、拍賣等會場,攤位的空間和舞台的設計越來越重要。近年設計師以整合品牌的身分參與了企業,並發揮了極大的重要作用。

  繼前三本的展場設計系列書籍,在Grand Stand 4中為讀者帶來最新的看台設計,涵蓋多達150個看台會場設計,顯著的表現公平貿易環境的多樣化,如何設計出佔地廣大又舒適的會場,以及如何成功抓住消費者的目光。每個案例約有2-6頁的介紹,包含詳細的文字描述和設計概念,場地設計攝影以及展場規畫設計圖。這裡列出許多種需要設計師克服的場地,多樣的企業類別也挑戰了設計師的設計創意。其中包含了如何克服空間限制、照明問題等等技術訊息的分享,以幫助讀者進一步瞭解設計過程。在書中最後附上設計師的簡介和聯繫方式,以及所有展台搭建的索引列表。

  Grand Stand 4是本專門介紹當代展場設計,將激發建築師、設計師甚至品牌經理以及任何所有感興趣讀者的靈感和視覺震撼,是本豐富精采的書籍。

  The scenographic design of space and the creation of a stimulating atmosphere are crucial in shaping human experience. The design of trade fair stands has become increasingly important to exhibiting organizations, and today's designers are playing an essential role in integrating brand identity into fascinating corporate presentations.

  Following in the steps of the three previous books in the Grand Stand series, Grand Stand 4: Design for Trade Fair Stands brings readers up to date on current developments in the fast-paced world of stand design. The book encompasses 150 stunning projects representing a varied selection of remarkable trade fair environments from around the world — creative designs ranging from stands occupying cozy corners to those spanning supersized spaces — all of which have grabbed the attention of visitors to recent commercial events.

  Each stand is presented on two to six pages, which include an in-depth description of both concept and design, as well as project credits and remarkable photography. Outlined are the challenges that designers must overcome due to space limitations and lighting logistics, with technical information provided to help further explain the design process from concept to execution. An index of designer profiles and contact details of all stand constructors is included.

  Grand Stand 4 is brimming with contemporary stand designs that will inspire architects, designers, brand managers, and any individuals interested in the building of ephemeral environments that leave an indelible impression.
 

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    $2980