Financial Literacy for Managers: Finance and Accounting for Better Decision-Making

Financial Literacy for Managers: Finance and Accounting for Better Decision-Making
定價:560
NT $ 560
  • 作者:LambertRichard A.
  • 出版社:Wharton Digital Pr
  • 出版日期:2012-05-15
  • 語言:英文
  • ISBN10:1613630182
  • ISBN13:9781613630181
  • 裝訂:平裝 / 14.6 x 22.2 x 1.9 cm / 普通級
 

內容簡介

The language of business

In order to understand how your business is performing right now and to evaluate, assess, and devise new strategies to boost future performance, you need information. Financial statements are a critical source of the information you need.

In direct and simple terms, Richard A. Lambert, Miller-Sherrerd Professor of Accounting at the Wharton School of the University of Pennsylvania, demystifies financial statements and concepts and shows you how you can apply this information to make better business decisions for long-term profit. You will learn to use and interpret financial data; find out what we can learn from Pepsi, Krispy Kreme, General Motors, and other companies; learn how to evaluate investment strategies; and apply your financial know-how to develop a coherent business strategy.
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