內容簡介

An innovative text that captures the spirit of International Business.

Based on the authors’ collective teaching and working experience–as well as discussions with hundreds of practitioners, students, and faculty–International Business: The New Realities is a complete system that seamlessly integrates cases, exercises, and videos.

The Third Edition has been completely revised and continues to reflect the new realities of today’s international business environment for tomorrow’s managers.


0133254208 / 9780133254204 International Business Plus MyIBLab with Pearson eText -- Access Card Package

Package consists of

0132991268 / 9780132991261 International Business

0132993961 / 9780132993968 NEW MyManagementLab with Pearson eText -- Access Code -- for International Business

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  1. 新書
    $10552