This handbook for students and practitioners in the public and private sectors covers principles, planning, and implementation of risk communication. Part 1 reviews approaches to risk
communication, laws that mandate risk communication, and ethical issues. Part 2 deals with planning the risk communication effort, with chapters on analyzing the audience, developing the
message, and determining methods. Part 3 explains how to put the risk communication plan into action, offering guidelines on developing information materials, visual representations, and
communication technology. The book’s final section addresses special cases such as emergency communication. Learning features include bullet points, checklists, summary charts, and margin
notes, along with a detailed glossary and an extensive list of books, articles, and web sites in seven different categories. This fifth edition contains new chapters on public health campaigns
and the use of social media. The authors are affiliated with Pacific Northwest National Laboratory. Annotation ©2013 Book News, Inc., Portland, OR (booknews.com)
