This handy guide to excellent business communications is perfect for both college students and business professionals. Whether preparing for a career, launching a career, or advancing in a
career, the savvy professional understands that every organization expects employees to be exceptional business communicators. Today’s Business Communication: A How-To Guide For The Modern
Professional, is the how-to guide that leads readers through the most frequently encountered business communications situations. Two business partners who are also business school professors
share their combined thirty years of marketing and communication experience with readers in this accessible, entertaining, and informative guide. The authors enhance the readers’ experience
through anecdotes from clients and students. As a value-added benefit of the book, readers receive a tw0-week improvement plan that polishes business-communications skills in writing and
presenting situations.
