Bloggers and Brands: The Blogger’s Guide to Pitching and Working With Brands

Bloggers and Brands: The Blogger’s Guide to Pitching and Working With Brands
定價:898
NT $ 898
  • 作者:AchesonShannon
  • 出版社:Baker & Taylor Books
  • 出版日期:2014-02-25
  • 語言:英文
  • ISBN10:1502467046
  • ISBN13:9781502467041
  • 裝訂:平裝 / 21.6 x 27.9 x 0.6 cm / 普通級
 

內容簡介

Bloggers & Brands is a 112 page book that will show you how to find the right contacts, craft a killer one page pitch and WOW brands to keep them coming back for more! Working with brands is a hot topic these days. BUT there is a perception that initiating and building relationships with brands is a lot harder than it actually is. Bloggers & Brands reveals the tools and techniques you need to find, connect with and successfully pitch your dream brands. TOPICS COVERED:- Why work with brands at all- HONEST pros and cons of sponsorships- What brands really want- How to calculate what to charge- How to remain authentic & NOT overdo sponsorships- Who you should work with- Where to find the right contacts- What NOT to say in your first email- How to craft a killer one page pitch- Negotiations & Contracts- How to knock their socks off- How to build yourself a stellar portfolioIncludes 14 lessons with easy to follow assignments that will get you successfully working with brands in no time! Plus a sample pitch and emails too!
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    $898