This book details the concepts and tools of core subject areas in a Master of Business Administration (MBA) program, aligned with syllabi at major business schools. Topics relate to accounting,
finance, marketing, organizational behavior, business history, business law, economics, entrepreneurship, ethics and social responsibility, operations management, quantitative and qualitative
research and analysis, and strategy, along with online information from different business schools on business communication, business planning, mergers and acquisitions, and international
global business. This edition has updated case studies of organizations, additional business concepts, and links to online video lectures and case studies at the end of each chapter. Annotation
©2016 Ringgold, Inc., Portland, OR (protoview.com)
