What Works: Gender Equality by Design

　　性別平等是企業中、職場上迫切的議題，但潛意識裡的偏見往往阻礙我們向這個目標邁進——要去除人們心中的偏見，極度困難且必須耗費相當高的成本，而個人的努力也往往招致反彈。幸好行為式設計（Behavioral design）提出了解方：研究證明，藉由消弭整個組織——而非個體——的偏見，我們可以造成具影響力的改變。

　　本書作者 Iris Bohnet 是哈佛大學公共政策教授，同時也是一名行為經濟學家。在本書中，她提出對人性新穎的洞察，並引用自世界各地政府機構、企業行號以及校園中以隨機對照試驗得出的數據，說明我們面對性別不平等時可遵循的路徑，並藉此改善生活和社會。（文 / 博客來編譯）

　　Gender equality is a moral and a business imperative. But unconscious bias holds us back, and de-biasing people’s minds has proven to be difficult and expensive. Diversity training programs have had limited success, and individual effort alone often invites backlash. Behavioral design offers a new solution. By de-biasing organizations instead of individuals, we can make smart changes that have big impacts. Presenting research-based solutions, Iris Bohnet hands us the tools we need to move the needle in classrooms and boardrooms, in hiring and promotion, benefiting businesses, governments, and the lives of millions.

　　What Works is built on new insights into the human mind. It draws on data collected by companies, universities, and governments in Australia, India, Norway, the United Kingdom, the United States, Zambia, and other countries, often in randomized controlled trials. It points out dozens of evidence-based interventions that could be adopted right now and demonstrates how research is addressing gender bias, improving lives and performance. What Works shows what more can be done—often at shockingly low cost and surprisingly high speed.