Beginner Series: Are You My Mother?

　　• Follows on from the successful publication of the Dr. Seuss rebranded programme

　　• With a strong emphasis on fun and learning, Beginner Books will appeal to kids and parents alike

　　• The six Beginner Books are colour-coded to guide readers of different abilities to the title that best suits them

　　• Cat in the Hat branding will guarantee mass appeal to all Dr. Seuss fans

　　• Over 250,000 copies sold of Are You My Mother?

　　• With colour illustrations, humour and rhyme, Beginner Books will appeal to even ‘non-reading’ children

　　• Attractive new jacket treatment with clear branding