International Management: Culture, Strategy, and Behavior (11版)

定價：~~1254~~ 元

NT $ 1,188 ~ 1,254

出版社：華泰文化
出版日期：2020-08-25
語言：英文
ISBN10：1260570533
ISBN13：9781260570533
裝訂：平裝 / 638頁 / 21.5 x 27.5 x 2 cm / 普通級 / 雙色印刷 / 11版

內容簡介

　　International Management: Culture, Strategy, and Behavior reflect new and emerging developments influencing international managers. With integrated real-world examples, research, and practical applications, students understand how to adjust, adapt, and navigate the changing global business landscape and respond to global challenges-making it a market-leader.

作者介紹

作者簡介

Fred Luthans

　　現職：University of Nebraska-Lincoln

Jonathan P. Doh

　　現職：Villanova University

PART I: ENVIRONMENTAL FOUNDATION
Ch 1 Globalization and International Linkages
Ch 2 The Political, Legal, and Technological Environment
Ch 3 Ethics, Social Responsibility, and Sustainability

PART II: THE ROLE OF CULTURE
Ch 4 The Meanings and Dimensions of Culture
Ch 5 Managing Across Cultures
Ch 6 Organizational Cultures and Diversity
Ch 7 Cross-Cultural Communication and Negotiation

PART III: INTERNATIONAL STRATEGIC MANAGEMENT
Ch 8 Strategy Formulation and Implementation
Ch 9 Entry Strategies and Organizational Structures
Ch10 Managing Political Risk, Government Relations, and Alliances
Ch11 Management Decision and Control

PART IV: ORGANIZATIONAL BEHAVIOR AND HUMAN RESOURCE MANAGEMENT
Ch12 Motivation Across Cultures
Ch13 Leadership Across Cultures
Ch14 Human Resource Selection and Development Across Cultures

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