Conducting Tours : A Practical Guide, 3/e

Conducting Tours : A Practical Guide, 3/e
定價:1490
NT $ 1,416
  • 作者:Marc Mancini
  • 出版社:桂魯
  • 出版日期:2001-01-01
  • 語言:英文
  • ISBN10:076681419X
  • ISBN13:9780766814196
  • 裝訂:平裝 / 普通級 / 單色印刷 / 初版
 

內容簡介

  For readers seeking adventure in the field of tourism, "Conducting Tours" offers essential, contemporary guidance needed for success in this exciting, expanding industry. Beginning with basic, valuable information about guiding, escorting, and tour planning, the text progresses with discussions on subtler topics such as guide commentary "tricks" for effective touring, psychology of group behavior, successful itineraries, and ethical challenges presented to tour leaders. The subject matter is organized for greater reading clarity with chapter overviews, highlighted glossary terms, and magazine-style prose. Numerous photos, graphics, and quotes from industry leaders highlight key points, and over 40 charts, maps and illustrations give visual, easy access renderings of information. The professional profiles, end-of-chapter summaries and activities enables learners to comprehend real-life experiences and apply their knowledge. This integrated textbook/workbook is the only source necessary to learn about "Conducting Tours"
 

目錄

Chapter 1: What is Tour Conducting?
Chapter 2: City and Site Guiding.
Chapter 3: Multi-Day Tours.
Chapter 4: Client and Escort Psychology.
Chapter 5: Working with Hotels.
Chapter 6: Air Travel and Tours.
Chapter 7: Suppliers and Attractions.
Chapter 8: Expecting the Unexpected.
Chapter 9: Creating a Tour.
Chapter 10: Getting the Job and Keeping it.
Appendix. Glossary. Bibliography. Index.
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