Catering Sales and Convention Service

Catering Sales and Convention Service
定價:1990
NT $ 1,891
  • 作者:Ahmed Ismail
  • 出版社:桂魯
  • 出版日期:1999-01-01
  • 語言:英文
  • ISBN10:0766800377
  • ISBN13:9780766800373
  • 裝訂:平裝 / 普通級 / 單色印刷 / 初版
 

內容簡介

  Features:Catering and Convention Services is a new introductory text designed for students interested in a catering and convention planning career. It covers hotel event planning, menu planning, customer service, local catering, group catering, functional space requirements, set-up standards, plate presentation, cost analysis, internal and external communication guidelines, and effective forecasting. Students will also learn intuitive listening skills, staff and time managing skills and organizational skills. Features: -in-depth explanations and hands-on examples cover the day-to-day functions and activities involved in catering and convention planning -end-of-chapter questions and discussion exercises reinforce the information in the text -charts and graphs have been incorporated to more clearly illustrate the theories of catering and convention services
 

目錄

INTRODUCTION.
CHAPTER 1: Action Triangle Selling for Catering and Convention.
CHAPTER 2: Event Planning.
CHAPTER 3: Menu Planning.
CHAPTER 4: Communication.
CHAPTER 5: Golden Nuggets.
CHAPTER 6: Visionary Customer Service.
CHAPTER 7: Deployment.
GLOSSARY.
INDEX.
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